International Management (Fall Semester 2024)

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ECTS 3
Professor Prof. Dr. Olaf Rank 
Assistant Yuwei Liu
Contact yuwei.liu@unibe.ch
Target Group Undergraduate students completing a Bachelor degree (BBA)
Course Language English
  KSL

Registration

Registration in KSL required and is open from Monday, August 26th until Friday, September 27th, 2024.

Preconditions

Students attending International Management must have completed the “Einführungsstudium”. It is strongly recommended that you already have completed the course “Strategische Unternehmungsführung” / "Strategic Management".

Teaching Approach and Performance Evaluation

International Management will be taught in a block seminar (see schedule below).

There will be a final exam at the end of the term, duration 90 minutes. Detailed information will be provided in class.  

The course is held physically with no podcast.

Course Description

The growth of international trade in goods and services, the large increase in capital flows and the dominance of much of world economic activity by very large multinational companies has focused attention on the process of globalization. Interest in globalization is stimulated by a number of developments (e.g., trade liberalization, the appearance of new trading nations like China and South-East Asia, regional integration blocs like the European Union, and fundamental technological developments) that appear to be squeezing the world into one large interconnected economic system.

This course introduces you to the basic concepts in management theory for creating worldclass learning organizations which are characterized by continuous improvement, creative human resource management techniques, flexible arrangements, and an egalitarian work climate, all within a global context. The essential concepts and methods of international management will be discussed using a decision-oriented approach. Through lectures and class participation we will approach problems being characteristic for international management.

Learning Outcomes

This course is designed to build knowledge and skills related to managing business in a global context. The students should gain a thorough understanding of the major driving forces of globalization and its impact on people, organizations and countries. The class will provide a theoretical and practical basis for conducting effective global business and communication.

By taking this course, students will be able to: 

  • assess the impact of national and international trade policies and its impact on company strategy and performance
  • perform in-depth analysis of global business strategies
  • examine the role of managing cultural synergy within the global business environment with emphasis on organizational and interpersonal communication and negotiation skills, and, develop an understanding of cultures and the role they play in communicating and negotiating effectively in a global business environment

This course combines lecture, case analyses, experiential exercises, and class discussion to foster learning. Students are expected to demonstrate mastery of specific course concepts and apply them in exercises with classmates and in various organizational situations.

Teaching Approach and Performance Evaluation

Course materials will be available on ILIAS.

Readings

  • Daniels / Radebaugh / Sullivan 2014: International Business: Environments and Operations

Tentative Course Overview (subject to change)

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 Date Time  Topic & Reading assignments          Room 
Monday, September 30th 13:15 - 17:00 Course Introduction
Globalization and International Business
Reading assignments: Chapter 1

The Cultural Environments Facing Business
Reading assignments: Chapter 2

The Political and Legal Environments Facing Business
Reading assignments: Chapter 3

Seminarraum 205, Hallerstrasse 6
Tuesday, October 1st 08:15 - 17:00 The Economic Environment
Reading assignments: Chapter 4

The Strategy of International Business
Reading assignments: Chapter 11

Country Evaluation and Selection
Reading assignments: Chapter 12

Export and Import Strategies
Reading assignments: Chapter 13

Seminarraum 205, Hallerstrasse 6
Wednesday, December 11th 13:15 - 17:00 Direct Investment and Collaboration Strategies
Reading assignments: Chapter 14

The Organization of International Business
Reading assignments: Chapter 15

Seminarraum 205, Hallerstrasse 6
Thursday, December 12th 08:15 - 17:00 Marketing Globally
Reading assignments: Chapter 16

Global Manufacturing and Supply Chain Management
Reading assignments: Chapter 17

International Human Resource Management
Reading assignments: Chapter 20

Course wrap-up and Q&A

Seminarraum 205, Hallerstrasse 6
Thursday, January 9th, 2025 15:00 - 17:30 Final exam 1st opportunity Main Building, Audimax
Tuesday, February 4th, 2025 09:30 - 12:00 Final exam 2nd opportunity Main Building, 201